In Nigeria there are basically two seasons which are the wet season which is characterized by a lot of rains, high humidity, a lot of haze and coolness. Then there is the dry season which is characterized by the weather being very hot and sunny and harsh.
Most people believe the business of ice block will excel or flourish in the dry season. Ironically the business also sells in the wet season where even when people’s rate of consumption for cold drinks drops the poor power supply in the country makes people still need the commodity for their events and functions such as weddings, parties among others.
Another factor that aids the business of ice block is the population. Nigeria is well populated with a population of about 150 million people. So basically once you have a service and it’s good you should be able to have high demand and profits.
WHAT ARE THOSE FACTORS THAT WILL MAKE ICE BLOCK SELL GREATLY IN NIGERIA
WEATHER: As stated earlier in Nigeria it can be very hot sometimes which makes people consume a lot of cold drinks and also to keep some house hold items fresh and good for consumption.
POOR ROAD AND TRANSPORT NETWORK: In Nigeria, most of the roads are not in a good state. Also mode of transportation such as buses and trains are not enough or in good condition. People need to transport their goods to continue their business and if such goods are perishable in nature cooling materials are needed to safe guard the goods and make sure they do not get spoilt.
A SOURCE OF EMPLOYMENT TO PEOPLE
The business of ice block has created a lot of job opportunities for many people. With the rate of unemployment in the country, this business has come as a relief to many people as they are engaged in the production, packaging, delivery and selling of the product
THE LIFESTYLE OF NIGERIANS
Nigerians are generally happy people and love to celebrate and attend functions such as parties, weddings, birthdays, anniversaries, naming ceremonies, events and because of this there is need for a lot of cool drinks to be used at the party.
What makes a business sell is patronage and this can be got from Nigeria with its high population. People young and old need to cool down from their daily activities and considering also the weather cold drinks will be in high demand. The population covers all areas from schools, hospitals, restaurants, bars, banks all over cold drinks and materials are needed by the high population.
THE POOR POWER SUPPLY SITUATION
We are in a country where the power situation is quite bad. People live their homes with no light and get to work and there is no light also, it can be quite frustrating. There is the option of generating sets but this can be expensive for people to maintain and power their fridge. So what do they do when they need to cool down with cool drinks when there is no light? This is where the business of ice blocks caters to the need of such individual by providing them avenues to be able to cool their drinks and reduce their frustration.
WHAT IS NEEDED TO START THE BUSINESS
WATER SUPPLY: Very important and could be termed a major ingredient. Make sure you always have enough water and a good supply and make sure it is clean and fresh.
PACKAGING MATERIALS: This depends on the amount you produce, the size as well what it is produced for. People use small nylon bags, sachets, plastic depending on the nature of the transaction. Some are even branded give the company a good reputation and image.
A STORE : The size depends on the amount of business you are doing. What is important is making sure wherever you use is clean, safe and is easily accessible and the space will be enough to take care of your production and packaging activities.
WORKERS: In the beginning, you could have been doing all the work on your own or with family members but as business expands you will need to employ some workers who will help with the production, packaging, storing and in some cases delivery.
FREEZING MACHINES: The number depends on the size of your business, in the start one or two are okay, if you even start with a fridge it will be okay. Just make sure it is in good order to produce what is required.
GENERATING SET: We have discussed about the poor power supply in the country, so it is advisable for one who wants to do business and be able to meet up with demand gets a generating set to ensure power supply is always available.
The business of making and producing ice blocks is quite lucrative in Nigeria. The most important thing is to make sure you get all the needed materials before you start and execute your plan properly.
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