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Sterling Bank seals new Bendel Insurance N75m deal

The sponsorship agreement between Sterling Bank Plc and Bendel Insurance FC of Benin has been renewed for the next Nigeria Premier Football League season.Information Guide Nigeria

Renewal of the kit sponsorship was formalised at the recent unveiling of the 2022/23 jersey at the Edo State Government House in Benin City, Edo State.


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The pledge was made by the Executive Director of Sterling Bank, Tunde Adeola, who stated, “Sterling is grateful and honoured to be a part of Bendel Insurance’s comeback to footballing glory.

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“We at Sterling will continue to support and sponsor Bendel Insurance because we did so last year, are doing so this season and look forward to continuing this partnership.”

The Edo State Deputy Governor, Comrade Philip Shaibu, who doubles as the Chairman of Bendel Insurance and Edo Queens FC, thanked Sterling Bank for its support.

“Sterling Bank believed in us, they believed in our dream and our vision, and they came in last year to break the jinx of having a corporate entity sponsoring a team in the Nigeria National League and the Nigerian Professional Football League.”NYSC portal

“They brought in N50m last year. But they said we are bringing in our corporate name, which we cherish so much, and I also reminded them that as they cherished their name, we also cherish the Bendel Insurance name. I told them that two important names are coming together. The implication is that they will do well. They said if we do well, they will increase it, and they gave an option of first refusal. Now, we have been promoted and they have increased it,” Shaibu said.

The newly signed contract would increase the value of the bank’s relationship with the team to N75 million as the club competes for league titles this season.JAMB Result

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Emediong Silver

Emediong Ekpe is a graduate of English. A professional Sports journalist/analyst, and a spoken word artist. He is passionate about decimating information and putting smiles on people's faces via news writing. Whatapp: 08088735884

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