About Yemi Alade
Yemi Eberechi Alade is one of the most successful artiste in Nigeria and also one of the leading female artists in Africa.
She is a prolific dancer and singer whose melodies are vastly celebrated across Africa. She is an energetic dancer who captivates viewers whenever she mounts the stage with her band.
She was born on the 13th of march 1989 to an Igbo mother from Abia state, eastern Nigeria and a Yoruba father from Ondo state, South West Nigeria.
The beautiful singer is fluent in Igbo, Yoruba and french. Yemi is the fifth of seven children. She has four brothers and three sisters.
Her primary education started at Saint Saviour’s British primary school Lagos before she proceeded to the Victory Grammar School, Lagos for her secondary education. She finally bagged a degree in geography from the university of Lagos.
Yemi Alade started singing quite early at the age of twelve when she joined her church choir, she sang and danced at various competitions while growing up as a child.
She also amidst that she grew up listening to popular music of the early nineties and late eighties and this helped to spike her interest in music.
The singer grew up moving around different states in Nigeria due to the nature of her late father’s job as a police officer but she spent most of her childhood years in Lagos state.
In 2005, her music career began officially with an all girl group called”Noty Spices” which was short lived. She entered for the peak talent show in 2009 and emerged as the winner; the show shot her into limelight and became a stepping stone to the elevation of her career.
After the show, she released a single titled “Fimisile” featuring Eldee the Don under the Jus’ Kidding music label. In 2012, she signed with her current music label effizzy music group which is co owned by her manager, Taye Aliyu.
At Effizzy music group, she began to churn out new singles like “GhenGhen Love” produced by the late prolific music producer OJB Jeezrel.
In 2013, she released “Bambo” which further gained her more popularity and later in the same year, she released “Johnny” which was produced by Selebobo.
The song was inspired by Wizkid’s play boy anthem “Caro”, and till date it remains Yemi’s most popular hit as it dominated music charts in Ghana, Kenya, Tanzania, South Africa and the United Kingdom.
The popular demand for “Johnny”inspired Yemi to do a French version of the song for fans in French speaking countries.
She teamed up with extremely talented and celebrated Nigerian cinematographer and famous director, Clarence Peters to make a video for the song starring the handsome Nollywood actor Alex Ekubo as “Johnny”.
The video recorded over fifty two million views on YouTube but as July 2017, it turned out with seventy million views and automatically became the first video by an African woman with a massive number views on YouTube.
In October 2014, Alade released her debut album which was titled “King of Queens” and immediately toured Africa with it, with this album, she totally captured Africans by collaborating with their favourite artistes and by singing in French, Swahili and portraying their culture through dance and costumes to communicate their cultural values and heritage and it greatly delighted them. This further broadened her brand and commercial value.
Her second album “Mama Africa” was released in march 2016. The album which is referred to as the diary of an African woman is an integration of African culture; Yemi Alade once again, penetrated Africa by communicating and expressing cultural values through music. It also features different artists across Africa and appealed to fans in almost every African country.
On 2014, Yemi Alade joined her colleagues in the industry : WAJE, M.I Abaga, Timi Dakolo in singing the theme song for the UNESCO world book capital as part of the project of igniting the passion in young people to read and gain education.
Yemi is single and keeps her relationships private. People have insinuated that she dated Alex Ekubo who is fondly referred to as “Johnny”, there were also rumors that She is currently dating her manager Taye Aliyu.This singer has however not come out to debunk or refute these claims.
Discography of Yemi Alade
Alade’s first album the “King of Queens” was released in 2014 and the second album “Mama Africa” was released in 2016. She has also released *Mama Africa EP” in 2017.
Songs And Collaborations of Yemi Alade
As one of Africa’s most celebrated and sought after artiste. Yemi has had quite a lot of collaborations and massive hits.
She has featured with Falz the bahd guy and Poe in the comical single “Marry Me” and has collaborated with others like Psquare, Rotimi Keys, DJ Arafat, Eldee the Don, Sarkodie, AKA and many others.
Her popular singles include: Tumbum (2016), Want You (2016), Africa featuring Sauti Sol (2016), KomKom featuring Flavour (2016), Ferrari (2016), Koffi Anan (2016), Classic Girl (2015), Na Gode(2015), Johnny (2013) and Fimisile (2009).
Awards of Yemi Alade
MTV African Music Awards 2015 ( Best Female)
MTV African Music Awards 2016 (Best Female)
Nominations of Yemi Alade
WATSUP TV Africa Music Video Awards 2016:
African video of the year, Best African female video, Best west African video, Best afro pop video, Best African dance
video and Beat African traditional video.
BET Awards 2015: Best international act
Nigeria Entertainment Awards 2014: Female Artist of the year
City People Entertainment Awards 2014: Female Artist of the year
MOBO Awards 2014: Best African Act
Yem Awards 2012: Female Artist of the year
ELOY Awards 2013: Most promising Female
Deals, Endorsements And Net Worth of Yemi Alade
In 2016, Yemi became the ambassador for ABC hair relaxer an international cosmetic company, a deal that stars Yemi in a multi lingual TVC that airs in francophone and English speaking countries.
She is also an ambassador of Nairabox, a digital ticket company and Close Up alongside Davido. Yemi has also been a judge on several reality shows like Techno own the stage with M.I Abaga and currently seats with Timi, Waje and patoranking as a judge on the second edition of The Voice Nigeria, hosted by Airtel and shot in south Africa. She also owns “bland2glam” a jewelry and accessory line. Yemi Alade is worth $4.2 million.
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