Digital marketing is the new form of marketing in Nigeria right now. It involves the use of online resources to promote a brand or product.
Almost all businesses are in need of digital marketers or marketing tools to help promote their business. This has made digital marketing a sought after skill by individuals and employers. There are many aspects linked to digital marketing which helps it to be a very lucrative skill.
Digital marketing helps you to develop a marketing strategy for your business or your firm. As traditional marketing is just getting outdated, there are a lot of reasons on the ground to show that digital marketing is the next best form of marketing in the world.
What is Digital Marketing?
Digital marketing can also be referred to as online marketing. But giving a world recognized and acceptable definition is to say that Digital marketing is the marketing of products or services using digital technologies, mainly internet, display advertisement and other digital mediums.
Digital marketing has made it so easy in a way that you do not have to be walking around a lot of shops to find what you need, you can just check online and find whatever it is that you want to purchase. With the increasing rate of users of internet and mobile phones, it is now clear that the nest form of marketing is digital marketing.
There are various forms which exist for digital marketing which are:
- Content marketing
- Social media marketing
- Link building
- Search Engine Optimization (SEO)
- Email Marketing
- Affiliate Marketing
- Google Ads
- Google Analytics
- Online Advertising etc.
Various things which you can learn to help improve your online presence as an individual and also for your business.
Now you may be wondering, if this digital marketing is for a specific people or is it for everybody. Well Digital marketing is for
- Business Owners
- Graduates in need of some technical skill
- Marketers who wish to grow in their career
- Social media managers and P.R.Os
- You feel you need to learn marketing strategies
- Bloggers/Website Owners
It virtually covers almost everybody in the economy. So it is a necessary skill anyone that desires to gain a new skill to add to their CV.
We will be looking at where to get the skill of digital marketing in Abuja as the capital of Nigeria. There are a lot of business that are thriving in Abuja both as start ups and also as existing businesses, so it would be good to locate somewhere in Abuja where you can learn the skill of digital marketing.
10 Best Schools to Get Digital Marketing Training in Abuja
1. Bizmarrow Technologies:
Bizmarrow is a foremost technology centre in Abuja with various aspects through which they reach out to the Abuja populace with ICT Solutions and help.
They also offer training in Digital marketing. They give a broader scope of digital marketing which entails all the necessary things to be learnt about Digital marketing.
They teach SEO, Web Analytics, SEO Copywriting, Content Marketing, Affiliate Marketing, Social media marketing. Bizmarrow also gives both theoretical and practical training on digital marketing which is essential for anyone to grab in full the needed knowledge for the skill. If you are looking for how to create Brand awareness, Increase purchases of your goods, get new customers to your product and you are in Abuja then you should look for Bizmarrow Technologies. They are located at C 26 MIB Plaza by Anafaraa Plaza, First Avenue Gwarinpa Abuja.
National Institute of Information Technology which is the full name of this institute is also another place that offers training on Digital marketing.
Brought into Nigeria by Indians, they have various training centers around Nigeria. They offer Digital marketing course in full and also there is a certificate attached to it so you can be recognized as a certified Digital marketer. Equipped with various Tech professionals from across nations, they offer quality training on Digital marketing. They are located at No. 8 Sirakoro Street, Abuja
3. Web academy:
Web Academy is a subsidiary of Magnate Muscles Limited which is also a tech, web and mobile solution company. Web Academy was brought up by Magnate Muscles Limited to help impact the various tech knowledge and skill in specialised areas which various people would be interested in learning. They are equipped with various training aids and manuals and post training support.
They also have links with various companies that may be in need of Digital marketers so if after training, you need to get employed immediately, you stand a good chance with them. Especially on Digital marketing, they have a very good team of professionals who offer special training on the skill of digital marketing.
They are located at Alma Place 18 Bujumbura Street, off Libraville Street off Aminu Kano by Mr Biggs, Wuse 2 Abuja.
4. Orange Academy:
Orange academy is another training academy that offers special training on Digital marketing. They teach their participants how to integrate digital marketing methodology into their overall marketing strategy and maximize their digital marketing performance.
The programme provides a good foundation for you to learn from start and build your own knowledge about the skill with what you will learn and give you a better understanding.
They also have a course outline which is very broad and extensive and the price is laced at 120,000naira.
Native edge is digital marketing company that is based in Abuja. They offer services of digital marketing and also they train individuals who want to gain the knowledge of digital marketing in Abuja.
They also have a course outline which will guide you on what to expect if you register for the training. They are located at Suite 2, No 11 Jere Street Garki 2 Abuja.
6. Soutech Web & eBusiness Consultants:
It is a budding IT firm with innovative, intelligent, knowledgeable and experienced trainers in their fields. They are consultants and also trainers and also offer IT services to those who need it.
They also promise to cover the complete marketing mix in their trainings. Soutech also has a course module which is to guide its participants on what to expect. They have training centres across Nigeria. Their Abuja office is located at 67 Block 1A, Guest House, Kano Street After Shehu Shagari Mosque Area 1 Abuja.
8. OlivetCloud Institute:
Olivetcloud is a training Institute offers a basic training on all that there is to digital marketing in Nigeria. They also provide certification after the training course. Well, it is a 2-day intensive training and then followed by 30 days post training support.
They are going to give you the foundation principles of Digital marketing and you will be able to improve your marketing skills to be better than the normal traditional marketing methods. They are located at EFAB Mall suite D-100-104 at the 3rd floor, Area 11 Ahmadu Bello way Garki, Abuja. Their training fee is slated at 100,000 naira.
Now you have a few numbers of schools which offer the required training for digital marketing in Abuja and most of them have their prices stated.
All you have to do is to get to their locations in Abuja and then make inquiries of what you need. As the months and years go by, Digital marketing is gaining prominence in Nigeria, wherever you may be located, you can use your skill to gain employment and earn well and you can also be a freelancer in the business.
Get up and go get the skill now.
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