Overview of A Blog Business
Blogging is a branch of online business you can do in Nigeria and many people earn a decent living from blogging. The internet offers a lot of opportunities and blogging is one of them. This article tells you how to start a blog in Nigeria.
Steps To Start A Blog In Nigeria
1. First step: Choose a niche
Your blog should target a particular audience and you should be conversant with the topics you are blogging about. Also you have to be passionate and interested for the niche you choose. Your blog niche will determine your audience and you should get a niche you can blog on.
2. Second step: Select the platform to blog on
A blogging platform is the one that enables you to maintain and make blogs. It offers you an interface that you can utilise and here you can handle your blogging. The platform helps to customise the feel and look of the blog.
Widgets and plugin are with these platforms for promoting the way your blog functions. Choose your platform properly and this will help to reduce switching of blogs. I recommend WordPress for your blogging platform and this is because it let’s you customise a blog as you want.
Other platforms does not offer flexible options like WordPress and there are many plugins that you can utilise.
More on platforms
WordPress are of two categories and they are WordPress. org and WordPress .com. I recommend the self hosted WordPress and that one is WordPress. org.
WordPress is the best content management system in the world and that is why I recommend it. However there are other platforms like Medium, Tumblr and Blogger.com.
3. Third step: Get a dominion name
This is your address on the internet and your brand name so it has to be unique.
Tips for getting a domain name
a. Input keyword to your domain if possible.
Add a keyword to your domain if possible and then proceed.
b. Input keyword to your domain if possible
Add a keyword to your domain if possible and proceed.
c. Consider expansions in the future
Consider some future aspects and then proceed with the domain name
d. Utilize top level domains (TLDs)
Such domains are .org, .com and .net. .com is among the best while others are .org and .net
e. Avoid using another person’s brand name
Read Also: Top 15 Fashion Blogs in Nigeria
Your domain name is your brand name and avoid using another person’s brand name. Make your domain name memorable and short.
Now proceed and register the domain name if it is still available. It is your hosting company that offers you a domain name and examples are Godaddy and Namecheap.
4. Fourth step: Get your web hosting package
Hosting your blog is next and choose a hosting company. Hosting has to do with storing the files that help your blog connect to the web and make your site accessible. The hosting company stores your articles, content and images.
You connect your domain name to your server and then proceed. Nevertheless if you purchase this domain from your web hosting company or firm you get the 2 services.
Many hosting companies are available for you to select from and examples are HostGator, Tiger Technologies and JustHost. You can move your blog with these hosting companies and proceed.
More on web hosting
Other services for hosting your blogs include Bluehost and Godaddy. These hosting companies let you install WordPress and the rest of the platforms.
Take note that these web hosting companies offer a discount in the first year and proceed to increase it in subsequent years.
However some of them like Namecheap and others make hosting more affordable. You can move your blog or website from one blog to another.
Companies that host have different categories of plans and you can start with any of them. It is preferable to pay for 6 months and above and not monthly if you really want to blog.
5. Installing your WordPress
Now you have your brand name or domain name including your hosting plan. Go ahead and install WordPress. You do not have to upload or download since WordPress is already on the servers of the best services for hosting.
Select WordPress and install. If you have to find it search for ‘Install WordPress’ for Tiger Technologies or ‘WordPress Installer’.
These items are available on your control panel and you can see WordPress icons there. When you click the button or link fill in the domain name and proceed. Enter the name of your site, username and password and these details are the ones you will use for logging in.
Also your email address is part of it and your password should be noted down. Do not use ‘admin’ as the username and also store these details so that you can use them later. Installation of WordPress is simple and it does not consume too much time.
6. Design the blog and then start posting content
Now you are good to go and you have to proceed and customise your blog. You now proceed to customise the blog and go do this according to the function of the website. Long in to the admin and start tweaking the design for the blog.
One of the first things is to adjust your permalinks by going to your ‘settings-speed’ and then choosing post name option. Next is getting a theme for your blog or website. Many free themes can let you do this and this is by going to ‘Appearance-themes’.
You now proceed to websites like Theme Forest, Mojo Marketplace or Theme Junkie. There are many free and premium themes to choose from. Remember to customise and make the website mobile friendly since mobile traffic is now more than desktop traffic.
Adding content to your blog
The following procedures can help you in posting content and they are here below;
a. It should be unique
b. The content should contain useful information and have some appropriate keywords
c. It should be understandable and readable.
d. Add images and optimise these images. Update your blog regularly since this keeps your audience updated.
Register with Google Analytics or other search engine tools to help you track and analyse your blog or website. Ensure that you enable site mapping since this helps tracking.
Read Also: 11 Ways to Make Money Blogging
Making money from your blog
You have to first make your site a traffic site and then monetise it. Provide useful information and avoid copy and paste. Your blog should talk of a niche and this niche have some effects on traffic.
Make your blog or website simple to navigate and avoid too much complexities. Niche blogging is a good way to start and this article tells you how to do that.
Blogging is one business that you can start without too much capital and yet it pays to blog. Many people within and outside Nigeria earn a decent living from blogging. This article tells you how you can start a blogging business.
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