In this post, we will look at how to start hotel booking and reservation business in Nigeria. This post is for information and business purposes.
Hotel Booking and reservation business is one of the fastest-growing businesses in Nigeria today. Many Nigerians travel daily for the purposes of vacation, holiday, outing and get together. When people travel, they need accommodation that will guarantee their safety convenience and peace of mind.
They need to book and make reservation for hotels. Hence, there is the need for hotel booking and reservation which is provided by hotel booking and reservation business. This business will ensure customers have control over room reservation at the required time, date and affordable price.
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It has been observed that one of the requirements for establishing any business is to have a website for it. Hotel Booking and reservation business is not an exception. Before the advent of the internet, travelers needed to write or call the hotel directly or use a travel agent to book a hotel and make reservation for accommodation.
Nowadays, there are travel agents who book hotels and make reservations on behalf of clients by putting pictures of hotels and accommodation, information on their prices on the internet.
Basically, one if the important things required for starting hotel booking and reservation business is to have an online hotel booking and reservation website/platform.
We shall now discuss the meaning of hotel booking and reservation business and the things required to start the business.
Meaning of Hotel Booking and Reservation Business
They key words central to this discussion are booking and reservation. What do they mean?
The word booking in the hospitality industry is defined as an act of reserving an accommodation, a table, a seat, a room. Booking and reservation are used interchangeably. Hence, they have the same meaning.
Therefore, in the context of this article, hotel booking and reservation business is the business of booking/ reserving an accommodation, a room, a table, a seat in advance for customers and for the purpose of ensuring their comfort-ability, safety, peace of mind and pleasure.
Essentially, it is a business used to denote the provision of accommodation services in the hospital industry.
Starting a Hotel Booking and Reservation Business in Nigeria
In this post , I will explain the steps involved in starting a hotel and reservation business in Nigeria. They steps are not exhaustive and are meant to guide readers. You are encouraged to add more information to it.
The steps are listed and discussed below.
1. Study the Business Thoroughly
This involves taking your time to research about the business and studying it in detail. Research thoroughly on what it takes to run the business. This involves doing a detailed study on the capital requirements, registration procedure, number of staff required to run the business, customer care, customer satisfaction, its growth and development.
Doing these will guide you towards having a workable business plan which would serve as blueprint or template for the business. This will enable you to identify and avoid pitfalls associated with the business.
2. Have a Business Plan
A business plan is a guide that will assist you in running your hotel booking and reservation business plan helps you to get loans from banks and credit institutions. A business plan helps you to make sensible predictions about your business. It aids you to do a detailed feasibility study and make sensible projections.
3. Get Your Business Registered
It is important to chose a unique name for business. Choosing a unique name fir your business gives it an attractive name. It makes it a unique brand. The name if your business determines the amount of patronage your business will enjoy from your customers.
After choosing a name, register it with the Corporate Affairs Commission. Register your company by paying the required fees to the Corporate Affairs Commission.
4. Have a Registered Website for Your Business
Most hotel booking bad reservation businesses have electronic platforms for transacting business. Most of them have online hotel reservations which allow travelers to book rooms and accommodation online by using electronic security to protect their financial information.
They also make use of online travel agents to compare prices and hotel facilities at different hotels. You can also build your own website to enable you market your hotel book and reservation business to your clients directly. This will involve the use of engine website application attached to your website.
5. Have a Database System for Your Business
You can create a database system for your business by allowing search engines to rank your website. This enables your business to attract more customers.
6. Do Not Forget to Choose the Perfect Hotel Booking and Reservation Module
A perfect module is important if you want your business to be successful. It involves using the right module with the right features for setting up a proficient booking and reservation system, which has important features such as multiple payment methods, multiple languages, customer support, and compatibility over multiple internet browsers.
7. Make Your Booking System Easy to Use
Having a simplified booking system lessens the stress customers go through when typing and filling their personal information on your booking/ reservation system. An easy-to-use system ensures that customers’ personal information are stored permanently , eliminating the need for multiple customer registration.
8. Provide Immediate Feedback to Customers
This means that when a customer makes an accommodation booking on your site, ensure that you send an instant confirmation to the customer.
9. Publicize Your Hotel Booking and Reservation Business
Publicity determines the degree of patronage to be enjoyed by your business and its profitability. This can be achieved by publicizing your business on various social media like Facebook, WhatsApp, Twitter, etc. You can also publicize your business on a website.
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10. Employ Competent Staff and Train Them
If you hire the wrong staff, You will lose your customers. Ensure that you hire competent staff who are knowledgeable in the business. You can also train them on the job to get accustomed to modern trends in the business.
Having competent, trained and knowledgeable staff will assist you to run the business smoothly.
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