Retail Merchandiser Job Description, Roles/Responsibilities, and Qualifications

Retail Merchandiser job description – Retail merchandisers are in charge of ensuring that the proper amount of goods is available in store and that they are sold at the right price. Profits can be increased through smart planning, careful purchasing, and strategic promotions. Merchandisers also examine the demands of specific establishments and how they may differ depending on factors such as store size and target demographics.

Read Also: Event Planner Job Description and Roles/Responsibilities, Qualifications

Retail merchandisers collaborate closely with firm buyers to maximize profits by forecasting and tracking sales patterns as well as precisely controlling stock levels.

Retail merchandisers make sure that a company’s products are in the right stores and that they get more stock when they run out. Retail merchandisers work to help sell these items by making displays and ads that catch people’s attention.Retail Merchandiser Job Description

Read Also: Marketing Director Job Description and Roles/Responsibilities, Qualifications

Responsibilities of a Retail Merchandiser 

• Provides point-of-purchase and shelf management services to generate store sales.
• Determines call schedule by discussing specific instructions, product promotions, new items, and price changes with the supervisor and analyzing priorities.
• Visits store managers, department managers, and employees to maintain customer relationships.
• Responds to specific requests, answer questions, and describe product features.
• Maintains store shelves by observing company product displays, removing damaged or out-of-date products, tidying store shelves, and providing optimal product display.
• Maintains inventory by restocking shelves with products from inventory, observing inventory levels, requesting reorders from store management when levels appear low, and arranging for returns and credit for damaged products.
  Completes call reports by observing competitor product display and pricing.
• Sets up displays at aisle ends to assist field sales reps with special promotions, checks on special promotions daily, observes consumer reaction to special promotions, forwards observations to management, and removes promotions at the end of the special promotion time.
• Reports on the growth, expansion, or closure of retail locations in the assigned territory to provide information.
• Maintains excellent outcomes by adhering to and enforcing standards.
• Improves merchandising and the organization’s reputation by taking responsibility of new and different requests and looking for ways to add value to job successes.
• planning product ranges in close collaboration with purchasers and other merchandisers
• attending a meeting with the distributors, suppliers, and analysts
• managing budgets
• estimating future revenue and profits
• negotiating quantities and delivery timescales
• overseeing and instructing more junior employees
• controlling the amounts of stock and how it is distributed
• dealing with issues of supply and production when they crop up
• adjusting stock promotions and price cuts in accordance with the situation
• providing presentations on the company’s finances to high management
• determining how well different ranges are performing in terms of sales.

Read Also: Assembler Job Description, Roles/Responsibilities, and Qualifications

Roles of a Retail Merchandiser 

1. plan product lines with buyers and make sales and stock plans together
2. communicate with buyers, analysts, stores, suppliers, distributors, and suppliers.
3. keep a complete library of relevant information
4. work closely with the people in charge of visual displays and department heads to decide how to set up the store to make the most sales.JAMB Results
5. make plans for the layout of stores, which are sometimes called “statements.”
6. forecast sales and profits, and make sure that certain product areas sell the most and make the most money.
7. plan budgets and show sales projections and numbers for new products.
8. control the amount of stock based on predictions of the season
9. Use specialized computer software to do things like keep track of sales numbers, make sales forecasts, and show spreadsheets and graphs.
10. analyze every part of the best-selling items, such as their best prices, colors, or styles, to make sure they reach their full potential.Information Guide Nigeria
11. keep track of how your competitors are doing
12. Keep an eye on slow-selling items and lower prices or run promotions as needed.
13. find out how customers feel about the products
14. Look at last season’s sales and give a report on this season’s lines.
15. present financial reports to top managers
16. and buyers to factories so they can understand how things are made.
17. Meet with suppliers and manage the distribution of stock by negotiating cost prices, ordering stock, agreeing on timeframes and delivery dates, and filling out the necessary paperwork.
18. find problems with production and supply and deal with problems or delays as they come up
19. manage, train, and keep an eye on junior employees.
20. Getting the best spots in each store and putting products in a way that looks appealing.
21. Keeping an eye on inventory on a regular basis to make sure that stores have enough supplies at all times.
22. Taking things off the shelves that are broken, out of date, or otherwise not good enough.
23. Keeping track of sales to see how well each core product is doing.NYSC Portal
24. Offering discounts and special deals on products.
25. arguing, if necessary, for more supplies to be sent.
26. Using one-on-one interviews, focus groups, and surveys to find out if an item will sell if there are problems with it, and if there are any gaps in the market.JAMB Results
27. Reasons why things that haven’t done well should be taken off the market.
28. Keeping friendly relationships with everyone is important for our reputation and helps our efforts.
29. Analyzing our competitors to make sure we’re always ahead of the game.
30. Detect and analyze market trends and rival promotions in order to maintain optimal product displays.15 Best Photochromic Glass and their Prices in Nigeria
31. Enforce standards and provide sales strategies training materials, including social media informational sessions.
32. Maintain and replenish the company’s inventory as efficiently as possible, and arrange to be reimbursed for broken or unused promotional items.
33. Respond to special requests, answer inquiries, and coordinate training to maintain customer connections.
34. Use distinctive promotional goods and showcase end-cap special promos to assist your sales staff.
35. Set up and dismantle shelves, stock products, and maintain various retail fixtures to maintain the company’s look.
36. Every day, I visit various businesses to assist with product assembly or merchandise resets.
37. While functioning as a brand ambassador, order items, audit inventories, and build displays.

Read Also: Construction Superintendent Job Description, Roles/Responsibilities, and Qualifications

Retail Merchandiser job qualifications/skills

• A high school diploma or its equivalent is required.
• A bachelor’s degree in marketing, finance, or a related field is highly preferred.
• Prior experience as a retail merchandiser, visual merchandiser, or something similar is required.20 Best Combat Trousers in Nigeria and their Prices
• Computer savvy.
• Extensive knowledge of market research.
• Capability to design appropriate and appealing product displays.
• Understanding of relevant statistical procedures to aid in data analysis.
• Excellent oral and written communication skills.
• Attentive to the needs of stockists and customers.
• Professional and courteous.Good morning my love message

Read Also: Sales Engineer Job Description and Roles/Responsibilities, Qualifications

Retail Merchandiser Salary Structure in the USA

In the United States, retail merchandisers make a median annual salary of $29,221. The average total compensation for Retail Merchandisers in Los Angeles, California is $28,693, which is 2% higher than the average total compensation in the United States.

Check JAMB RESULTS

Check and Confirm: How much is Dollar to Naira

📢 We are hiring writers!